The Sale Is in the Tale
John Livesay
John Livesay, a keynote speaker and author of the business book Better Selling Through Storytelling , presents us with a business fable set in Austin, Texas. It is about a sales representative whose old ways of selling are not working anymore. With the help of his colleague, he learns how to use storytelling in his sales meetings, which wins him m...
Publish Date
2022-02-18T00:00:00.000Z
2022-02-18T00:00:00.000Z
Goodreads Rating
4.5
Recommendations
1
Recommendations
2022-04-28T19:42:51.000Z
When @John_Livesay talks, you want to listen.
Because he knows the secret to getting attention is through the heart.
And that's where stories lead us.
His book, The Sale Is In the Tale, breaks down storytelling for anyone looking to sell anything.
🎧 – source