The Halo Effect
. . . and the Eight Other Business Delusions That Deceive Managers
Phil Rosenzweig
"The Halo Effect" reveals the delusions that plague the corporate world and debunks the claims made by management gurus. The book exposes the "Halo Effect" - the tendency to overlook weaknesses in successful companies and lambast them when things go south. Through a witty and unconventional approach, the author provides a more accurate way of understanding business performance and prioritizing strategic choices and execution. A must-read for anyone seeking to distinguish between fact and fiction in the business industry.
Дата публикации
2007-02-06T00:00:00.000Z
2007-02-06T00:00:00.000Z
Рейтинг Goodreads
3.89
ISBN
9789953873015
Рекомендации
5
Рекомендации
2007-12-15T00:00:00.000Z
If you read business books, you should read this business book. You'll read all others with a more skeptical (and intelligent) eye – источник2018-01-04T00:00:00.000Z
We have a tendency to idolize people and companies who show success in one area and think that everything they do must be wonderful because they’re successful. Not so. The Halo effect clouds our judgment and makes us cargo cult terrible practices and traits of successful people. – источник2020-12-05T22:49:58.000Z
Not my idea - Delusion #7 from Phil Rosenzweig’s great book, The Halo Effect. It’s a short book that will change the way you think: – источник