Firms of Endearment
How World-Class Companies Profit from Passion and Purpose
Rajendra Sisodia
Discover how today's most successful businesses are prioritizing emotional, experiential, and social value over just profits in Firms of Endearment. From Wegman's to Whole Foods, learn how these "Firms of Endearment" are not only generating value but also earning powerful loyalty and affection from customers, associates, partners, and investors. Through 30 case studies, including CarMax and Trader Joe's, this book provides specific guidance on transforming every relationship and becoming a company that leaves the world a better place. Don't be left behind in the Age of Transcendence, read Firms of Endearment to gain "share of heart," align stakeholders' interests, and build a truly great company.
Publish Date
2007-02-10T00:00:00.000Z
2007-02-10T00:00:00.000Z
first published in 2003
Goodreads Rating
3.9
ISBN
0076092039556
Categories
Recommendations
1
Recommendations
2019-09-27T22:04:28.000Z
One of my favorite books, Firms of Endearment, reminds us that passion and profits aren’t separate objectives, but actually related in so many ways. Great read for anyone looking to unlock the full potential of their team. #WeekendRead – source