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The Tipping Point book cover

The Tipping Point

How Little Things Can Make a Big Difference

Malcolm Gladwell

Explore the powerful phenomenon of the "tipping point" with this widely acclaimed bestseller by Malcolm Gladwell. Learn how small, precisely targeted pushes can ignite trends, boost product popularity, and even decrease crime rates. Using real-life examples ranging from the American Revolution to a successful high-tech company, Gladwell identifies the key personality types that spread ideas and provides valuable insights for anyone looking to start and sustain social epidemics. A must-read for anyone interested in sales, marketing, or social behavior.
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Publish Date
2002-01-01T00:00:00.000Z
2002-01-01T00:00:00.000Z
first published in 2000
Goodreads Rating
4
based on 808k ratings
ISBN
9780316346627
Categories
NonfictionBusinessPsychologySocial SciencesSociologyScience
Recommendations
4
Recommendations
Joe Rogan
Hearing him do the audio part is great.     – source
Kevin Rose
2009-05-31T07:00:00.000Z
https://vimeo.com/4923926
Mike Shinoda
I love books like The Tipping Point.     – source
Jenn Im
2012-06-25T06:00:43.000Z
@zunpapy Aw thank you! Book recs: Kafka on the Shore, Handmaid's Tale, Tipping Point     – source
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