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The Machine book cover

The Machine

A Radical Approach to the Design of the Sales Function

Justin Roff-Marsh

Discover The Machine, a groundbreaking book by Justin Roff-Marsh that reveals how executives worldwide have built incredibly efficient sales functions and market-dominating enterprises. Through the stories of his silent revolutionaries, Roff-Marsh challenges traditional sales management orthodoxy and introduces a new world of inside sales, fixed salaries, and integrated marketing and engineering. Whether you're looking to seize the opportunities of this new sales order, or avoid falling behind, The Machine is your field guide to success.
Дата публикации
2015-10-20T00:00:00.000Z
2015-10-20T00:00:00.000Z
Рейтинг Goodreads
3.91
ISBN
9781096000556
Рекомендации
1
Рекомендации
2021-05-29T04:57:29.000Z
@DonDemcsak You're in luck! Those books have already been written! Both are quite good — first is in novel form and more specific to tech sales, second in more classic form. I remember finding both quite illuminating. 1. 2.      источник