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Erika Hall

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Erika Hall is the co-founder and Director of Strategy at Mule. She has advocated for the importance of evidence-based design and strong language since the late 20th century. This represents decades of fisticuffs. Her consulting practice focuses on helping organizations make better, more evidence-based decisions.
17 libros en la lista
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A General Theory of Love book cover
A General Theory of Love
Thomas Lewis - 2001-01-09 (publicado por primera vez en 2000)
Calificación de Goodreads
Discover the latest scientific research on the complexities of love and its essential role in human well-being. A General Theory of Love tackles the difficult task of reconciling what artists and thinkers have known for thousands of years about the human heart with what has only recently been learned about the primitive functions of the human brain. Learn how relationships function, how parents shape their child's developing self, how psychotherapy really works, and how our society dangerously flouts essential emotional laws. This work of rare passion and eloquence will forever change the way you think about human intimacy.
Erika Hall
2022-11-05T18:09:26.000Z
I recommend the book "A General Theory of Love" from which I learned how employers take advantage of the limbic system to get more love and loyalty than they offer. "Assuming mutuality where none exists is a mammal's grave and occasionally fatal error."      fuente
Producing Politics book cover
Producing Politics
Inside the Exclusive Campaign World Where the Privileged Few Shape Politics for All of Us
Daniel Laurison - 2022-06-14
Calificación de Goodreads
Discover the hidden world of political campaign professionals that shapes American democracy in Producing Politics. Through interviews with key staff and consultants, sociologist Daniel Laurison unveils the outdated strategies, biases, and preconceived notions that polarize and alienate voters. This eye-opening book highlights the impact of national campaigns on the US democratic process and redefines our understanding of political candidates and the people who craft them.
Erika Hall
2022-08-28T16:01:32.000Z
As we head into the finale of election season, I strongly recommend the @Daniel_Laurison book Producing Politics.      fuente
When Strangers Meet book cover
When Strangers Meet
How People You Don't Know Can Transform You (TED Books)
Kio Stark - 2016-09-13
Calificación de Goodreads
Learn how talking to strangers can transform your life and our world in "When Strangers Meet," a captivating exploration by Kio Stark. In a world where we are increasingly isolated, this book celebrates the joys and unexpected beauty of striking up conversations with people we don't know. Stark weaves together moving personal anecdotes with insightful analysis of the dynamics of interactions between strangers, urging readers to break out of their routines and connect with new people. "When Strangers Meet" offers practical tips for starting conversations and includes fun challenges for those who want to take their social daring to the next level.
Erika Hall
2022-08-07T21:58:39.000Z
If you would like to read a book that is *actually* about the benefits of talking to strangers. Get this one: (Kio also wrote the foreword to JER 2nd ed)      fuente
The Elements of Choice book cover
The Elements of Choice
Why the Way We Decide Matters
Eric J. Johnson - 2021-10-12
Calificación de Goodreads
"Unlock the Inner Workings of Decision-Making with Comprehensive Guide. Discover the hidden factors that affect our choices with ‘The Elements of Choice’. This book offers a systematic guide to understanding effective choice architectures that can be applied to any situation. Delve into the mind-bending world of decision-making with the lead researcher’s in-depth insights, and explore how small elements can make a significant impact on our reasoning. As choice architects, create environments that enable better decision-making for ourselves and others. Ideal for students, professionals and anyone looking to make better choices. "
Erika Hall
2022-07-27T01:52:45.000Z
Went down a choice architecture path this afternoon, as one does, and started reading @ProfEricJohnson's The Elements of Choice. Turns out it's a very practical interaction design book. So, if you're a designer, you should probably read it.      fuente
Order without Design book cover
Order without Design
How Markets Shape Cities (The MIT Press)
Alain Bertaud - 2018-12-04
Calificación de Goodreads
This book argues that urban planning can greatly benefit by applying the tools of urban economics to the design of regulations and infrastructure. The author, a renowned urban planner with five decades of urban planning experience in forty cities worldwide, explains how markets provide the indispensable mechanism for cities' development, examines the spatial distribution of land prices and densities, stresses the importance of mobility and affordability, and critiques land use regulations that aim at redesigning existing cities instead of alleviating clear negative externalities. By linking cities' productivity to the size of their labor markets and discussing the new role joint teams of urban planners and economists can play, this book offers valuable insights for anyone interested in the welfare of urban citizens.
Erika Hall
2022-06-13T14:04:07.000Z
Order Without Design (2018) is an interesting book. The fundamental premise is that a city is foremost a job market, and that market shapes the city. San Francisco's most pressing issue is that all those fancy jobs that started here no longer need to be done downtown.      fuente
Recomendado por
Leo Polovets
Compórtate book cover
Compórtate
The Biology of Humans at Our Best and Worst
Robert M. Sapolsky - 2017-05-02
Calificación de Goodreads
Un examen minucioso del comportamiento humano y una respuesta a la pregunta: ¿por qué hacemos las cosas que hacemos? Sapolsky analiza los factores en juego, desde el momento previo hasta los factores arraigados en la historia de nuestra especie y su legado evolutivo. Partiendo de una explicación neurobiológica —¿qué sucedió en el cerebro de una persona un segundo antes de que se comportara así?, ¿qué visión, sonido u olor hicieron que el sistema nervioso produjera ese comportamiento?—, pasamos a pensar en el mundo sensorial y la endocrinología: ¿cómo fue influenciado ese comportamiento por cambios estructurales en el sistema nervioso durante los meses anteriores, por la adolescencia, la infancia y la vida fetal de esa persona, e incluso por su composición genética? Y, más allá del individuo, ¿cómo dio forma la cultura al grupo de ese individuo, qué factores ecológicos milenarios formaron esa cultura? El resultado es uno de los recorridos más deslumbrantes de la ciencia del comportamiento humano jamás propuestos, que puede responder a muchas preguntas profundas y espinosas sobre el tribalismo y la xenofobia, la jerarquía, la competencia, la moral y el libre albedrío, la guerra y la paz.
Erika Hall
2022-03-17T17:33:59.000Z
From Robert Sapolsky’s Behave, which I recommend. Categories have material consequences, but often arbitrary (or opportunistic, or political, etc) origins. He does a great job demolishing the nature/nurture dichotomy further in the book.      fuente
The Future Is History book cover
The Future Is History
How Totalitarianism Reclaimed Russia
Masha Gessen - 2017-10-03
Calificación de Goodreads
The Future Is History dives deep into the recent history of Russia, chronicling the rise of a new strain of autocracy over a generation. Author and journalist Masha Gessen follows the lives of four people who were born with great promises of democracy and opportunity, but who were ultimately crushed by the regime's relentless persistence to maintain power. Gessen paints a powerful and urgent picture of a country on the brink of destruction, making this book a cautionary tale for all.
Erika Hall
2022-02-28T23:32:09.000Z
I recommend reading all of Masha Gessen's stuff. There's a bit in The Future is History that explains how the lack of legitimate social science under the Soviet regime made it impossible to build democratic institutions after the fall.      fuente
Recomendado por
Roger Bennett
Trees in Paradise book cover
Trees in Paradise
A California History
Jared Farmer - 2013-10-28
Calificación de Goodreads
Explore the fascinating history of California's green landscape in Trees in Paradise. Discover how American settlers transformed the barren countryside into lush groves, wooded suburbs, and landscaped cities by planting millions of trees. From the blue-green eucalypts to the majestic coastal redwoods, these non-native trees brought both prosperity and decline to the state. Learn how the landscape proved to be no paradise but ultimately became a sustainable forest of second-growth redwoods. This insightful, character-rich narrative offers a new perspective on the history of the Golden State and the American West.
Erika Hall
2021-05-01T18:39:58.000Z
This is a great book. The first chapter is giant sequoias, white supremacy, extractive capitalism, and spectacle. And a small colony of socialists.      fuente
Research Practice book cover
Research Practice
Perspectives from UX researchers in a changing field
Gregg Bernstein - 2021-01-19
Calificación de Goodreads
This practical field guide delves into the day-to-day world of user research, offering insights from experienced practitioners on everything from getting started to expanding your practice. Rather than focusing on common methodologies, the book explores the challenges and triumphs of building awareness, navigating relationships, and taking ethical stands. Perfect for newcomers and those looking to grow their careers, this book offers invaluable advice on what a job in user research entails and where it can take you.
Erika Hall
2021-04-02T01:18:58.000Z
Tell everyone to buy this book!      fuente
Baking Illustrated by Cook'S Illustrated Magazine Editors
La mujer invisible by Caroline Criado Perez
Design Is Storytelling by Ellen Lupton
Make It So by Nathan Shedroff
23 Things They Don't Tell You About Capitalism by Ha-Joon Chang
Implementing Value Pricing by Ronald J. Baker
Designing for the Digital Age by Kim Goodwin
Great Empresses and Queens Paper Dolls in Full Color by Tom Tierney