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Discover the ten simple paths to business growth with this Wall Street Journal bestselling book. Written by Tiffani Bova, a global expert in helping companies navigate a fast-changing business environment, Growth IQ showcases how successful growth strategies can be boiled down to picking the right combination of paths for your current context. Through fascinating, in-depth business stories, you'll learn how companies like Red Bull, Marvel, and Starbucks used customer base penetration, customer and product diversification, and customer experience paths to achieve their growth goals. Increase your business's performance by boosting your Growth IQ.
Dharmesh Shah
2021-03-18T01:09:55.000ZDiscover the inside story of how a small idea turned into one of the world's most iconic companies with this captivating book. Follow co-founder and first CEO Marc Randolph as he shares the true tale of Netflix's journey from concept to triumph. Filled with counter-intuitive concepts and binge-worthy prose, this transformative journey answers some of our most fundamental questions about grit, gut instincts, and determination—a must-read for anyone who wants to change the world, no matter what obstacles they may face.
Dharmesh Shah
2019-09-20T14:30:25.000ZRecommended by
Reed Hastings