Bill Gurley

This award-winning sports history book is a must-read for football fans. S.C. Gwynne tells an incredible tale of two unknown coaches who revolutionized American football with their potent passing offense, bringing excitement to the sport and terrifying opposing coaches. Without a playbook, they implemented the "Air Raid" offense, leading their teams to beat more talented athletes. Gwynne explores Hal Mumme's leading role in changing football from a run-dominated sport to a pass-dominated one. This rousing tale of innovation is perfect for both casual and ravenous football fans alike.

Discover the unorthodox coaching style of one of the most fascinating and successful sports coaches in history in SWING YOUR SWORD. Mike Leach shares his journey to coaching and the choices that brought him success, including taking the Texas Tech Red Raiders to numerous bowl games and achieving the #2 slot in national rankings. His scandalous dismissal created a media frenzy and began a personal battle that remains unresolved. Experience a captivating inside look at Leach's love for the game and the passion behind his coaching philosophy.

This memoir tells the story of Steve Martin's rise to fame as a stand-up comedian in the mid-seventies, ultimately becoming the biggest concert draw in history by 1978. It's a candid and spectacularly amusing account of the sacrifices, discipline, and originality that made Martin an icon, informed by his experiences at Disneyland, the Bird Cage Theatre and Knott's Berry Farm. He also provides a portrait of the era of free love and protests against the Vietnam War, and the transformative new voice of Saturday Night Live in the seventies. Completing the memoir are photographs never seen before. Born Standing Up is a superb testament to one of the greatest and most iconoclastic comedians of all time.

This book tells the story of John Malone, a CEO who announced a revolutionary idea that would change our lives: the 500-channel information superhighway. With companies and investors rushing to embrace this technology, Malone's bluff got out of hand, leading to one of the largest mergers in US history. The Billionaire Shell Game follows the best and brightest in the information age, revealing the tale of greed, stupidity, and high-tech efforts to achieve a glittering future.

Discover the groundbreaking principles of lean consumption with this must-read business book. Lean Solutions, from James Womack and Daniel Jones, explores how companies can repair the broken producer-consumer model by eliminating inefficiency during consumption. With surprising success stories from leading service and car companies, this book inspires managers to streamline their business and provide the full value consumers desire without wasting time or effort. Learn how to perfect your company's process of giving consumers what they really want and become more profitable and competitive.

In a world shaped by nanotechnology, a young girl named Nell navigates a coming-of-age tale unlike any other. With education, social class, ethnicity, and artificial intelligence at the forefront, The Diamond Age: Or, A Young Lady's Illustrated Primer by Neal Stephenson is a mesmerizing science fiction read with themes relevant to our society today.

Explore the fascinating world of complexity and how seemingly unrelated phenomena are linked through the science of this intricate system. From the sudden disappearance of ancient species to the organization of galaxies, discover how single elements spontaneously come together to form complicated structures. Join the scientific luminaries at The Santa Fe Institute, including Nobel Laureates Murray Gell-Mann and Kenneth Arrow, as they make groundbreaking discoveries that could change the face of science forever. Brimming with insights, this book by M. Mitchell Waldrop takes you on an engaging journey into the scientific revolution of complexity.

This essential guidebook for high-tech marketing has transformed the way products are brought to larger markets. With new insights on Internet marketing, it's a must-read for anyone invested in the world's most innovative marketplace.

Learn how even the most successful companies can lose market leadership in the face of disruptive innovation. Renowned author Clayton M. Christensen offers a set of rules for capitalizing on these new waves of innovation, using both successes and failures from leading companies as a guide. This classic bestseller, cited by the likes of Steve Jobs and Malcolm Gladwell, is a must-read for any manager, leader, or entrepreneur.